On
the initial announcement of Windows
10, everyone was quite shocked from the numerical error that the company
is making to its upcoming Windows
update. Ideally, the edition should have been named as Windows 9 as it
is a successor of Window 8,
the revolutionary touch OS. Undoubtedly, the company becomes highly successful
in creating the hype in the global OS market about Microsoft operating systems by adopting this
numerical jump, but does the OS deliver what it promises? No one can exactly
describe or rate the OS experience presently as the one available for download
is an early build of the final product and has lots of rough edges. The company
has placed a strict warning on its Microsoft store that no one should install the technical preview
on their primary PC as it might contain some performance flaws. So what is next
from the company to its loyal customers?
It
is true that the company has always been a preferred choice of users while
selecting a solid desktop OS for the world’s finest PCs. Some tech experts also
believe that the upcoming Windows version will be the ideal replacement of Windows 7 update or Window 8. But is the
company working on improving the speed and performance of the system software? It
becomes important because the earlier Microsoft operating systems versions are quite slow, when compared
with others in the market. There’s always a chance that Windows 10 should show some magic and
incorporate every possible feature that will result in blazing fast speed and
excellent performance on the desktop PC.
What Does the History Say?
Go
back to 1995 and recall the release of Windows 95, when every user was
earnestly excited by the thought of using a new, colorful, plug-and-play
desktop OS. Since then, the company hasn’t made any major changes in its
on-going OS series. Windows XP surprised with the PC industry and allowed the
company to experience boom years in the mid-2000s, but it ended with the
release of the cheap smartphones and tablets.
The
downfall of the company’s market share during Window 8 works as a scary factor for the company
as building the entire consumer response once again can be a challenging task.
Some tech experts also believe that most of the users have already started
avoiding Windows PC to buy a Mac or join the smartphone/tablet revolution.
After the major changes that Microsoft adopted in Window 8, the company experienced huge downfall in
its OS market share. The downfall in Windows PC sales also benefitted Apple’s
Mac division to enjoy a strong growth in the last few years.
What Statistical Reports Portray and How Far is It Correct?
According
to a 2013’s IDC report on global smartphone shipments, the total shipments
exceeded 1 billion units. On a contrast, the global PC shipments maxed out at
around 350 million per year and are declining quite rapidly, every year. In
this situation, it will be the biggest challenge for Microsoft to launch its
upcoming OS series and prove its excellence in every domain. The company’s
spokesperson clearly said that Windows
10 will strongly aim at joining different computing platforms at one
place, and that is why its developers calls it ‘One Product Family.'
In
short, the Windows desktop PC is in trouble and the company now only has hopes
with the release of Windows 10,
which might become the best mouse-and-keyboard OS ever made. For tech giants
like Apple and Google, which earns revenue from sales of hardware and
advertising, the downfall of the OS can be just fine. But for Microsoft, whose
entire empire exists on sales of Windows licenses, the downfall can result as a
huge challenge for sustaining its business and surviving in the IT industry.
According
to the market researchers, Microsoft should make some strong attempts to bring
people back into the PC fold. The company can save its existence either by
coming up with something exciting or by joining hands with smartphone and
tablet support. Microsoft
operating systems and the company’s business model is so strongly tied
to the PC operating systems that it could realize the storm of disinterest and
apathy of its users.
Conclusion
Window 8’s full-screen
Metro user interface makes difficult for the company to sell the OS to
conventional mouse-and-keyboard desktop users. The decrease in the sale of
Microsoft OSes led to the downfall in the global OS market share, and this is
the high time that the company should do something to get those lost market
back. Believe it or not, Microsoft should make people excited about its
products again if it wants to enjoy the same market position and monopoly in
the global OS market. The customers nowadays are smart enough, and they always
try to avoid a product that has nothing new and follows the same traditional
approaches. Expectedly, Windows
10 will incorporate some amazingly powerful features that every
potential user will love and think of trying!
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